129765255586562500_19Science and technology started in wave of venture capital blogs
Where are the freshest technology news every day? The portal? Then you're Out, prevalent in the media age, independent tech blogs already rely on professional, views with great sharpness of the rapid encroachment of traditional science and technology media content sites. Mobile Internet has spawned a new wave of a wave of entrepreneurship in the background. Entrepreneurs need the straight line is a valid message delivery, fast capitalFacilities, people and projects the convenient docking, which is short, flat and fast technology blog can meet, 36 krypton, loving fan, fixed point technology, Mobile 2, a number of independent technology blogs emerged in a rush, spread gradually from small circle. Was scene of the personal blog of 2011 year have registered companies, investments
diablo 3 gold, groupTeam into operation on a large scale. However, the media property only to have a commercial value on a large scale, niche media, it is difficult to be profitable business, this type of tech blogs can break through the traditional media depend on advertising-dependent survival mode, establish the Web2.0 under a new business model, finding new paths and to earn, deserve discussion on early-stage technology bloggers. Follow the United States societyMedia access, bring target user is science and technology blogs, blog readers of science and technology executives including angel investors, technology company or person is very interested in science and technology news. Emerging technology blog main domestic United States well-known technology blog TechCrunch effect, TechCrunch "Web2.0", known as maikeer��aPadraig Harrington created in June 2005, is the most famous IT news blog Silicon Valley, TechCrunch is famous for its publishing industry in the first big news. TechCrunch's role model is that access to the capital's favor. In 2010, TechCrunch to price of us $ 30 million acquired by AOL. Last year United States otherTechnology blog GigaOM has access to finance US $ 6 million, valued at US $ 40 million. Recently, CNN came again (United States cable news network) will be spending over $ 200 million to acquire technology blog Mashable. In the United States, the injection of capital shows the value of media technology blog. Network CEO Lei Feng Lin Jun said that the currentInspired by the rise of domestic science and technology blog TechCrunch, WordPress frameworks, overall site design simple refined, more focused on entrepreneurial projects fresh information first-hand, belongs to the Web2.0-style Blog. Transformation of form and content focused on, in line with cross-media needs to convert Internet and mobile Internet. Readers ' cornerPeople reading habits are changing. Originally, people get used to the professional Web site to see the proliferation of long thing, and now mobile Internet enables people to pieces a lot of time reading, timeliness requirements are a little higher on the news, science and technology blog on news judgment and ability to filter more fresh, traditional website editing without too much background informationPassing slower. Outbreak of the mobile Internet, but also to a science blog greater impetus. From the transmission, social media, especially Twitter technology blog great communication opportunities
star wars credits, communication becomes easy, valuable content much easier. 36 krypton CEO Liu Chengcheng told the China Business Times journalist, more than a year, 36 krypton can go soFast import of a large portion of the traffic comes from Twitter. Social media access, bring target user is science and technology blogs, technology blog's readers include executives or angel investor, technology company is very interested in science and technology news. Currently, technology blog reader audience itself belongs to the minority, many readers is the same reader of tech blogs,Are subject to strong competition, will it be possible to get loyal readers. Personnel missing on ideas, values, and focus is science and technology blogs survive of the original gene, which in many respects depends on the talent and the establishment of mechanisms. Tech blogs to establish authoritative media value and brand, content is the soul of media. But in the domestic science and technology blog, still imitate tEarly echCrunch, lack of perspective, homogenization of serious. Some of the domestic science and technology is the translation of the blog more foreign content, while venture capital spree surging, but less innovation. Fixed point technology CEO gang LU with respect, although venture many, but the highlights are still worth very little, TechCrunch is famous because you can writeLatest thing in the world, this barometer is the reason. Abroad of several well-known technology blog is through the original content to establish a distinct style and preference, for example, is known to offer first-hand news of TechCrunch, Michael Arrington in his own style and high profile as a well-known author of is a set of views, gradually TechCrunch into a sheet covering multiple areas of scientific and technological networks. Michael Arrington a personal reputation, companies and investment information sources within the industry itself as it laid the Foundation for technology blog. Specializing in analysis of Web 2 comments Read Wite Web (Web) is the New Zealand people Macmanus in 2003Established. Web swing a international press team. Macmanus was known as the spokesman for the next-generation technologies, and effects on technology to make accurate forecasts. Writer team for insightful analysis on the Internet, attracting a large number of high-end audience, blog content synchronized updates every day on the New York Times. Special mining technology of the latest and coolest invention and Gizmodo againFocusing on a number of edits to consumer electronic products with a fever. We can see that the technology blog class website first of all from the author of the source of information and analysis capacity, domestic science and technology blog content contributions do not appear well-known author of driving, a lack of soul and differentiation media wide sharp and very difficult to view the value of their own with an independent analysis of high-endBuild brand awareness. Another reality is that domestic users focus on the scientific and technical information in a period of strong development, which made many technology blogs drunk with views of steep rise, ignoring the quality of the content concerned. This is very dangerous. Comparison of domestic science and technology forum, most of the content from the user's contributions, lack hematopoietic function of the original content, the last being reduced to a Subversion. In foreign countriesA well-known VC VC told reporters that for now, blogging is not an investment opportunity, a movement of persons affected. To put it bluntly, is a talent, is the second mechanism, how to ensure that content from the impact of brain drain is the key. Emphasis on ideas, values and original survival genes is science and technology blogs, which in many respects depends on the talent and the establishment of mechanisms.It is understood that domestic technology blog team in addition to the 36 krypton had expanded to about 20 people, others are 5~10 small teams of people, it is necessary to do original content and offline activities, internal lack of planning of the content, it is difficult to make exquisite content with a view. Liu Chengcheng admits, domestic science and technology blog is now the biggest challenge is not to find one. Capital perspective: domesticBlogs are still at an early stage in a foreign country, technology blog has been the involvement of large capital and promote. At the national level, is still in Angel small into the stage, said many investors do not understand. How to understand the value of technology blog, the China business newspaper reporters on DCM Vice President Zeng Zhenyu and nine and angel investment fund partner Xiao Wang was interviewed. The China businessNews: capital value and market opportunities for business technology blog how to tell? Zeng Zhenyu: China, technology blog has just started, the market opportunity is good, technology blog's content is valuable, but not for VC as an investment destination, because generally speaking, tech blog is not popular. In addition, technology values more is the author of the blog content, veryDepends on the individual, not to scale things. Content author changes back and forth will have a great impact, investment is difficult to scale of listed companies. However, from the concerned industry point of view, this is a very good channel, to fund voice from background to cast such a company will have a channel, this is also a good aggregation tool, such media will not in itself losing money�� Wang Xiao: when I voted 36 krypton, they did a good job in the tech blogs, in the circle a little fame, but then very small circle influence not so much. Will long-term venture capital boom phase in China, need the media platform. They do the content, the user has a certain value, deliver value from a business perspective also requires some time to Polish.Longer term, technology user group is the founder of the blog, VC, venture not business people, people around the ecological chain around. Now is the media, is a service for investors in the long run, so I feel that science and technology blog in the long run value to find. China at the stage of needs, technology-driven society, entrepreneurship wave in China will continue for a long time, to entrepreneurs around clothingTo do so, I think I still have a chance. The China business: business models and market competition in the technology blog how did you consider? Zeng Zhenyu: blog mainly on the views of science and technology in exchange for advertising. Now some tech blog profitable channels of financing, recruiting platform to do try to, but I don't think that is a good thing. Within a value of this type of blog isCapacity, must focus on good content does, someone will come and gather the value of talent could have financed the recruitment. With respect to business mode decision but it is still relatively early, according to the team's features may become an authoritative media, may be an investment and financing platform. Wang Xiao: content services may not focus, but it is a natural industry chainExtension of strategic direction, first of all media and is providing services to entrepreneurs can still try. No, there are a bunch of this media, user attention is limited, once a certain size you can hardly fanchao. Press Watch: profit and demand "slow boil" early this year, 36 krypton outgoing technology blog is planning a round of financing, valued at 150 million Yuan. Financing needs to be expectedThe business model for consideration. Said one investment bank industry, from platform value, technology blog media value, but from an investment point of view this is a difficult market to market small business. Fixed point technology CEO gang Lu believes that as the wave of venture capital broke out, living space for independent media will get better and better. From the view of practices at home and abroad, and tech blogs profitable wayIf sponsorship revenue for advertising revenue and online activities and, in addition, a study on the potential profitability is based on data analysis and consultation. GigaOm said after the $ 6 million of financing, will be mainly used to extend an existing network of GigaOm advanced analysis, develop more business users. United States Science and technology blog offline activities, is often a ticket to sell 100$ 0~2000, ad prices also dozens of times in a row. Domestic technology blogs in the profits actually faced a lot of pressure. Reporter learned that, like technology, 36 krypton has been trying to broker transactions for investment and financing platform, as well as the recruiting platform. NET CEO Lei Feng Lin Jun believes that purely creative is hard to live in China, also depends on downstream industrial chainHatch, such as agglomeration project services to the Trust Fund of entrepreneurs.
However, the formation of industry chain need time, Lei feng's network is now focused on mobile Internet entrepreneur, user value, focus on products in the industry
tera power leveling, reports of more products, and innovative companies come through. Media is not to make money. More capital investment project is to look atLong-term profitability. It is understood that the fixed points of current technology, Lei Feng network, 36 krypton are angels enter, but then the smooth melt to a round remains to be seen. VC, who asked not to be named said in the industry, technology blog market, but as an investment not sure can earn as much money, it's a B2B model, only the people concerned technology blog,Less like a mass product. As a strategic investment is good, for example, a Fund, as a strategic investment can bring very fast projects and reputation, from the angle of media investment is too early. Therefore, capital may be a strategic way to contact the company. VC is in fact this type of project represents, investment technology blog has to have patience, not eager to profit, First, establishing authority and reputation.
Others:
No comments:
Post a Comment